The diverse brand world of WMF

For 170 years, the brands of WMF have been synonymous with the best in cooking, drinking and dining. Every day, more than 100 million people around the world use products from WMF, Silit and Kaiser to prepare, cook, bake, eat and drink in their homes. Or they enjoy coffee specialties in restaurants and hotels, freshly prepared for them using products from the WMF Professional Coffee Machines, Schaerer or Curtis brand. And thanks to the products from our WMF Professional Hotel Equipment and Hepp brands, food in the gastronomy and hotel sector is served in style.

Precious and delicious moments

It is our passion to bring people together and to give them precious and delicious moments – whether at home, on the go or in fine dining establishments. All this with products that feature outstanding design, perfect functionality and excellent quality to make every culinary experience a real joy.

Always where you are

Today, we employ around 6,000 people worldwide at our 20 locations and around 350 own retail stores. Our products are sold in more than 120 countries around the globe. As a subsidiary of the French Groupe SEB, we have also been part of an international team of 33,000 employees since 2016.

Our locations

Even though our headquarters are still based in Geislingen an der Steige, we have expanded out into the world over the years. Together with the factories in Hayingen, Riedlingen, Diez, Zuchwil, Domažlice, Montebello and Heshan, we form an ultra-modern manufacturing network for knives, pots, pans, cutlery, coffee machines and baking pans.

Best solutions with great benefits

Quality

We set high standards for ourselves and our products, and strive for the best quality. This also applies to the choice of materials, craftsmanship, our design and our service. Modern quality and environmental management systems ensure that our products and services offer the best solutions with great advantages. We focus on domestic manufacturing, supplemented by our own production facilities abroad. We also have a global quality organization, which accepts all goods produced and tests them in accordance with statutory requirements.

Unique design language

Design

Design has been an integral part of our corporate philosophy since the very beginning. The products have an unique design language that offer customers an emotional experience when preparing, cooking, dining and drinking. Today, the internal creative team works in close cooperation with renowned international designers from many different disciplines. The company takes a holistic approach to design, combining aesthetics, function and usability, while focusing on the customer. It is a testimony to our success that we have received many design awards for our products in recent years.

Forward-looking by tradition

Innovation

Since 1853, we have stood for forward-looking innovations. Our innovations for consumer products and professional coffee machines are born and new technologies are developed at our in-house Research & Development Center. We are more than just a manufacturing company: In the professional coffee machines division, the WMF CoffeeConnect digital platform is optimizing and revolutionizing the coffee business and laying the foundation for sustainable business models. As a full-service provider, we offer the possibility to centrally manage professional coffee machines efficiently and comprehensively.

Code of Ethics

Responsibility

We are committed to our corporate responsibility in relation to our activities. This includes working conditions, integrity and conduct, legal compliance and respect for the environment and society. With the Code of Ethics of our parent company

Focus on metal: the WMF Design Guidelines

Holistic design

Holistic design is not just a formality for us, but an attitude that runs throughout the entire company and is an integral part of the WMF brand philosophy. Together we create a harmonious unity combining aesthetics, functionality and user benefits.

Love for metal

Since 1853, we have been true experts in the field of metal craftsmanship. Loyal to the materials we use, we create sustainable, premium aesthetics that stand the test of time.

Well-thought-out design

Our claim is to think through the designs down to the very last detail. This process is essential for high-quality products and the culinary experiences that accompany them.

Iconic design

We produce design highlights and premium quality to last forever. Designed with passion and manufactured by Württembergische Metallwarenfabrik in Germany.

Outstanding design

The WMF brand has always stood for excellent design – in the truest sense of the word. Every year, numerous products receive prestigious design awards such as the Red Dot Award, iF Award or the German Design Award. The majority of them were created by the internal WMF Design Studio.

A subsidiary of Groupe SEB

As a subsidiary of the French Groupe SEB since 2016, we are part of an international team of 33,000 employees in over 150 countries, serving 31 brands aimed at consumers and professionals. With a good mixture of extensive experience and passion for innovation, we share many common values, but at the same time we remain true to our roots as s company with headquarters in Geislingen (Steige) and around 170 years of experience.

Find out more

Consumer Brands

Professional Coffee Machines

Professional Hotel Equipment

The diverse brand world of WMF

Precious and delicious moments

Always where you are

Our locations

Quality

Design

Innovation

Responsibility