{"id":9004111222826784,"date":"2026-09-07T10:57:09","date_gmt":"2026-09-07T08:57:09","guid":{"rendered":"https:\/\/aboutwmf.com\/?post_type=wmf_press_post&#038;p=9004111222826784"},"modified":"2026-09-07T10:58:03","modified_gmt":"2026-09-07T08:58:03","slug":"scalable-reliable-international","status":"publish","type":"wmf_press_post","link":"https:\/\/aboutwmf.com\/en\/wmf-press-post\/wmf-professional-hotel-equipment-en\/scalable-reliable-international\/","title":{"rendered":"Scalable. Reliable. International."},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">WMF Professional presents new catalogue for serviced apartments<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">With its new catalogue for serviced apartments and holiday apartments, WMF Professional brings together its entire equipment expertise \u2013 from cutlery, porcelain and glass to small electrical appliances and household essentials. Whether for a single unit or a portfolio of 150 apartments, the product range can be flexibly adapted to projects of all sizes. This is made possible by a consistently stocked product range. More than 270 items from renowned brands such as WMF, Krups, Emsa, Tefal and Silit from the Groupe SEB universe are kept in stock and shipped from our central warehouse in Germany within 48 hours. In addition, operators benefit from convenient project planning. Upon request, WMF Professional provides personal consultation and develops custom solutions tailored to the budget, requirements and scale of each project. The offering is complemented by the Room-in-a-Box concept, under which all products are picked and packed for each individual apartment and delivered with clear labelling.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The concept is already proving its value for international operators of serviced apartments and holiday apartments. Through WMF Professional\u2019s global partner network, projects in a variety of countries are reliably supplied with initial and subsequent deliveries. Operators of larger apartment portfolios in particular benefit from durable products, high product availability and the Room-in-a-Box concept, which significantly reduces the work involved in new openings and refurbishments. \u201cThrough our global partner network, we ensure reliable initial and subsequent deliveries, even across national borders. This benefits both international operators and smaller providers with just a few apartments,\u201d explains Stephan Schmuck, Lead Product Management at WMF Professional.<br>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Further information:<\/strong><br>proHeq GmbH<br>WMF Professional<br>Carl-Benz-Strasse 10<br>75217 Birkenfeld<br>Tel. +49 7231 4885-500 <br>&#x77;&#109;f&#x40;&#x70;&#114;e&#x73;&#x73;&#45;n&#x2d;&#x72;&#101;l&#x61;&#x74;&#105;o&#x6e;&#115;&#46;d&#x65;\u00a0<br><a href=\"https:\/\/www.wmf-professional.de\">https:\/\/www.wmf-professional.de\u00a0<\/a><br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Press and public relations:<\/strong><br>WMF Press Office<br>c\/o Press\u2019n\u2019Relations GmbH <br>D\u00e9sir\u00e9e M\u00fcller and Monika Nyendick <br>Magirus-Deutz-Str. 14<br>89077 Ulm, Germany <br>Tel. +49 731 146 156-72<br>&#x77;&#x6d;&#102;&#64;&#x70;&#x72;&#x65;&#115;s&#x2d;&#x6e;&#x2d;&#114;e&#x6c;&#x61;&#x74;&#105;o&#x6e;&#x73;&#x2e;&#100;e <br><a href=\"https:\/\/www.press-n-relations.de\">https:\/\/www.press-n-relations.de<\/a><br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>About WMF<\/strong><br>As the Expert of Table Culture, WMF Professional offers a wide range of products for the restaurant and hotel industry. With its high-quality products, WMF Professional helps create exceptional dining experiences. Carefully designed cutlery, crockery, glassware, serving items and buffet solutions of the highest quality meet the high demands of customers in over 120 countries around the world. WMF Professional also offers integrated concepts for equipping apartments with a selection of Groupe SEB small electrical appliances and the familiar WMF Professional product portfolio.<br>\u00a0<br>WMF, short for W\u00fcrttembergische Metallwarenfabrik, is a leading premium supplier of household products, professional coffee machines and hotel equipment. Founded in 1853 in Geislingen an der Steige, the brand stands for innovation based on tradition, as well as development and design \u201cMade in Germany\u201d.<br>\u00a0<br>The WMF Professional brand is part of Groupe SEB and is marketed together with other B2B brands under the umbrella of the \u201cSEB Professional Culinary\u201d business unit.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>WMF Professional presents new catalogue for serviced apartments With its new catalogue for serviced apartments and holiday apartments, WMF Professional brings together its entire equipment expertise \u2013 from cutlery, porcelain and glass to small electrical appliances and household essentials. Whether for a single unit or a portfolio of 150 apartments, the product range can be [&hellip;]<\/p>\n","protected":false},"author":25,"featured_media":9004111222826782,"menu_order":0,"template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"wmf_post_category":[78],"class_list":["post-9004111222826784","wmf_press_post","type-wmf_press_post","status-publish","has-post-thumbnail","hentry","wmf_post_category-wmf-professional-hotel-equipment-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Scalable. 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